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Stop churn

Traditional analysis of consumer behavior has focused on individuals and their likely future value as customers. But individuals are not isolated. They are influenced by family, friends, friends of friends and others within a large and dynamic network. With SEMANTICA, you’ll be able to answer important questions about ‘who the influencer really is,’ ‘who is going to churn with whom’ and how it can be stopped before it becomes an issue.


Reduce Churn

Reduce churn and its associated replacement acquisition costs.

Know Your Customers Better

Give yourself a leg up on your competitors by understanding why the customer leaves your product or service, allowing you to adopt specific retention strategies.

Increase productivity

Don’t spend valuable time targeting the wrong customer. Use easy workflows to predict and target the customers who are most likely to leave.

Boost Revenues

Link customer satisfaction information with all your other data to better understand customers and create personalized programs to upsell and cross-sell.

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Get Personal

Use all data to evaluate all relevant churn drivers. Pull in internal data such as customer data, billing data, point-of-sale operations, customer profile, usage data, customer behavior, support records, web logs, trouble tickets and contract-related customer complaints and from external sources such as micro-geographic data, demographic data, social media (Facebook, Twitter, and so on), and much more. SEMANTICA aggregates multi-dimensional information about customers into a single, holistic 3600 view to focus on the ‘who,’ ‘when' and ‘why' of churn.

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Target offers & CAMPAIGNS

See patterns in any or all of your business interactions: customer behavior, web logs, trouble tickets and more. SEMANTICA can help you quickly and easily perform network, temporal, and geospatial analyses among all data to identify the influencers, bridges and other roles and easily pinpoint those customers who are likely to reduce or eliminate their use of your service. Target these specific customers to stop churn. In addition, use SEMANTICA to attract influencers outside of your network to acquire more customers and increase potential upsell services.

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